From Beginner to PRO

  • About Our Online Media Marketing Course With A.I. -

    Anything that you see today on your mobile and computers are termed as online. Whether there is a website or apps including social media. Hence online marketing have a huge scope to target the right customers online on various platforms like social media, search engines, websites & more. Hence there is a huge scope for online marketing professionals. We teach online marketing techniques across various platforms to help you target the right audiece and leads. Note - this is a skill upgrade course without placement support. If you are looking for placement support as well then please enroll in our full digital marketing course. (link provided below)

  • Pre-requisites -

    None. Any one from IT & non IT can learn.

  • Related Course Course - Digital Marketing With A.I. JP Program

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Syllabus

  • What is Digital Marketing?
  • What is Online Marketing?
  • Scope & Importance
  • Online vs Offline Marketing
  • Understanding Digital Consumer Behavior
  • Types of Digital Platforms (Owned, Earned, Paid)
  • Understanding Social Media
  • Creating Facebook, Instagram, LinkedIn, Twitter (X) & YouTube Page
  • Posting
    • Post Formats (Reels, Stories, Carousels, Shorts, Polls, Live)
    • Scheduling & Publishing
  • Social Media Optimization (SMO)
    • Content viral strategies & hooks
    • Hashtag Strategies & Viral Hashtags
    • Platform-wise Strategy
    • When & Where to Post
  • Creative image designing
  • Logo designing
  • Resume creation
  • Prompt writing
  • Infographics creation
  • Professional image creation
  • Hacks & best practices
  • Professional Tools - Canva PRO & more (including AI Tools)
  • Video creation (both Reels & Landscape or Youtube videos)
  • Video framing
  • Effects & Animations
  • Video editing
  • Prompting techniques
  • Shoot, Edit & Publish
  • Hacks & best practices
  • Professional Tools - Capcut, VN & AI Tools like ChatGPT, Gemini (PRO) & more
  • Introduction to Social Media Marketing (SMM)
  • Meta Ads Manager Setup
  • Understanding Campaigns
  • Types of Campaigns
    • A/B Testing
    • Leads
    • Conversions
    • Reach
    • Awareness
    • Branding
    • Traffic
    • Funnel Strategies
  • Creating Audience
    • Using list
    • Demographics
    • Interests
    • Custom Audience & Types
    • Pixels and Remarketing
    • Using AI tools for choosing the right audience
  • Location Marketing Techniques
    • Pincodes
    • Range
    • Location & more
  • Creating Campaigns
    • Using things leart above
    • Understanding CPA, CPM, CTR, CPC etc
    • A/B Testing
    • Campaign Strategies
    • Budgeting & Scheduling
    • Choosing the right audience & detailed targeting techniques
    • Running Website/APP/WhatsApp Leads etc. campaigns
    • Choosing the right placements for campaigns.
  • Creation Privacy Policy Page & Usage
  • LinkedIn ADs
  • Twitter (X) ADs
  • Google Ads Setup & Structure
  • Understanding CTR, CPC, CPM
  • Keyword Research & Match Types
  • Creating Audience
    • Remarketing
    • Look alike
    • Competior analysis
  • Campaigns (ADs)
    • Search Ads (Search Engine Marketing SEM)
    • Display Ads
    • App Promotion
    • Youtube ADs
      • Shorts & Landscape Videos
      • Skippable Ads, Apps ADs etc.
    • Email Marketing
  • Campaign Strategies
    • Demographics
    • Conversion Goals
    • Bidding Types and techniques
    • Best Practices
  • Using Tools (including AI Tools)
  • Email Marketing
    • Mailchimp Overview
    • Creating and Choosing Email Formats
    • Creating List, Segmentation etc.
    • Sending Bulk Mails
    • Email Automation
  • WhatsApp Marketing
    • Business Setup
    • Broadcast
    • Business API
  • SMS Marketing
    • SMS Gateway Providers
    • Creating Message for Differnt Business
    • Bulk SMS Sending
  • Using AI Tools for marketing optimation
  • What is Affiliate Marketing?
  • Types of Affiliate Programs
  • Affiliate Platforms Overview
  • What is Influencer Marketing?
  • Reach & Collaboration
  • Quotation
  • Creating a Personal Portfolio Website or PDF
  • Showcasing Practical Work (SEO, Ads, Design, Analytics)
  • Preparing for Interviews (Common Digital Marketing Q&A)
  • Professional Resume Creation
  • Mock Interview Practice & Strategy
  • Option 1 : Regular Training - 1.5 Months • Regular Pace
  • Option 2 : Bootcamp - 8 Days • 4–5 hrs/day • Same Syllabus & Practicals
  • Online -
    ₹13000 (2 installments)
    ₹11000 (1 time)
  • Classroom -
    ₹1X000 get fees
  • Fees inclusive of GST • Limited seats per batch • Book Your Free Demo Today • International Students, please convert fees in your currency

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