Beginner to Job-Ready

About Adv. Digital Marketing with A.I. Course Overview -
Learn SEO, Social Media Marketing, Certifications and Advacned Techniques with A.I., 50+ Tools & Live Projects to become an End-to-end Digital Marketer.
Skills You'll Gain -
✓ Search Engine Marketing (SEM), Listing & Ranking Strategies
✓ Hands-on Experience with 50+ In-Demand (including AI) Tools with Real-world Projects
✓ Become a PRO Marketer - Learn PRO Versions of Top Paid Tools (Gemini, Canva & more)
more ...
100% Job Placement -
A structured framework designed to help you get job faster.
Job Opportunities -
Digital Marketer, SEO Executive, Social Media Marketer etc.
Pre-requisites -
None. Any one from IT & non IT can learn.
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Syllabus

Introduction

What is Digital Marketing?
Scope & Importance of Digital Marketing
Online vs Offline Marketing
Understanding Digital Consumer Behavior
Types of Digital Platforms (Owned, Earned, Paid)

Websites

Understanding Webpages and page structure
Creating Website (HTML page) as required to learn SEO
- Understanding One Page & Multi Page Website Structure & their effect on Search Engines
- Understanding HTML Tags - b, p, h1, a & many
- Website Structure & Navigation
WordPress
- Setup
- Themes
- Multiple Pages - Home, About, Contact etc.

SEO – Search Engine Optimization

Introduction
Web Crawlers (Search Engine Bots)
On-Page SEO:
- Meta Title & Description
- Header Tags (H1 to H6)
- Image Alt Text
- Internal Linking
- URL Structure
- Mobile Responsiveness
- Schema Markup & Schema Engine
- Breadcrumbs
- Anchor Text
- Keyword Placement & Density
- Content-Length Strategy
- Landing Page Optimization
Off-Page SEO:
- Backlink Building
- Guest Posting / Blogging
- Social Sharing
Technical SEO:
- Sitemap & Robots.txt
- Redirection
- Canonical Tags
- Site Speed Optimization
- Mobile-Friendliness
- Core Web Vitals
- Orphan Pages
- Fixing Web Errors (404, 301, 500 etc.)
Keyword Ranking Techniques
Google Algorithm Updates (Panda, Penguin, Hummingbird)
SEO Auditing
SEOquake
UI/UX Basics
Black Hat, White Hat & Grey Hat SEO Techniques
Using Professional Tools (including AI) for SEO

Local SEO (GMB)

Introduction to Local SEO
Google Business Profile (GMB)
- Creating
- Optimizing
Backlinks:
- Citation Submission
- Directory Submission
- Social Bookmarking
- Chrome Extensions
Keyword Research
Keyword Planner Tool
Understanding DA/PA/Spam Score etc. & usage

GEO (Generative Engine Optimization)

What is GEO?
How ChatGPT, Gemini & Perplexity Find Information
AI-Friendly Content Structure
E-E-A-T & Topical Authority

AEO (Answer Engine Optimization)

What is AEO?
Introduction to AI Search (SEO vs AEO vs GEO)
Featured Snippets
Question-Based Keyword Research
FAQ & Schema Basics

Blogs / Content Writing / Offpage Optimation

Blogger Platform Setup
Create Blogs
Blog Writing Hacks
Blog Optimization Techniques
Case Study Writing
Plagiarism for content
Blogs Submission
Professional Tools (including AI Tools)

Analytics & Reporting

Google Search Console
Analyze ad, content & keyword performance
Use Google Analytics, Meta Insights, YouTube Studio
Traffic Reports & Ranking Reports
Landing Page Performance
Create custom SEO & Social Media reports in Google Sheets
Use data to build stronger marketing strategy

Social Media & SMO

Understanding Social Media
Creating Facebook, Instagram, LinkedIn, Twitter (X) & YouTube Page
Posting
- Post Formats (Reels, Stories, Carousels, Shorts, Polls, Live)
- Scheduling & Publishing
Social Media Optimization (SMO)
- Content viral strategies & hooks
- Hashtag Strategies & Viral Hashtags
- Platform-wise Strategy
- When & Where to Post

Graphic Creation

Creative image designing
Logo designing
Resume creation
Prompt writing
Infographics creation
Professional image creation
Hacks & best practices
Professional Tools - Canva PRO & more (including AI Tools)

Video Creation

Video creation (both Reels & Landscape or Youtube videos)
Video framing
Effects & Animations
Video editing
Prompting techniques
Shoot, Edit & Publish
Hacks & best practices
Professional Tools - Capcut, VN & AI Tools like ChatGPT, Gemini (PRO) & more

Social Media Marketing (SMM) & Meta ADs

Introduction to Social Media Marketing (SMM)
Meta Ads Manager Setup
Understanding Campaigns
Types of Campaigns
- A/B Testing
- Leads
- Conversions
- Reach
- Awareness
- Branding
- Traffic
- Funnel Strategies
Creating Audience
- Using list
- Demographics
- Interests
- Custom Audience & Types
- Pixels and Remarketing
- Using AI tools for choosing the right audience
Location Marketing Techniques
- Pincodes
- Range
- Location & more
Creating Campaigns
- Using things leart above
- Understanding CPA, CPM, CTR, CPC etc
- A/B Testing
- Campaign Strategies
- Budgeting & Scheduling
- Choosing the right audience & detailed targeting techniques
- Running Website/APP/WhatsApp Leads etc. campaigns
- Choosing the right placements for campaigns.
Creation Privacy Policy Page & Usage
LinkedIn ADs
Twitter (X) ADs

Search Engine Marketing (SEM) & Google Ads

Google Ads Setup & Structure
Understanding CTR, CPC, CPM
Keyword Research & Match Types
Creating Audience
- Remarketing
- Look alike
- Competior analysis
Campaigns (ADs)
- Search Ads (Search Engine Marketing SEM)
- Display Ads
- App Promotion
- Youtube ADs
  - Shorts & Landscape Videos
  - Skippable Ads, Apps ADs etc.
- Email Marketing
Campaign Strategies
- Demographics
- Conversion Goals
- Bidding Types and techniques
- Best Practices
Using Tools (including AI Tools)

Email, WhatsApp & SMS Marketing

Email Marketing
- Mailchimp Overview
- Creating and Choosing Email Formats
- Creating List, Segmentation etc.
- Sending Bulk Mails
- Email Automation
WhatsApp Marketing
- Business Setup
- Broadcast
- Business API
SMS Marketing
- SMS Gateway Providers
- Creating Message for Differnt Business
- Bulk SMS Sending
Using AI Tools for marketing optimation

Affiliate Marketing

What is Affiliate Marketing?
Types of Affiliate Programs
Affiliate Platforms Overview

Influencer Marketing

What is Influencer Marketing?
Reach & Collaboration
Quotation

Global Certifications

Google Certificate
Institute's Certificate

Internship

Intenrship with Internship Certificate - When you work for min 1 month on part time basis on our projects

Portfolio Building & Interview Preparation

Creating a Personal Portfolio Website or PDF
Showcasing Practical Work (SEO, Ads, Design, Analytics)
Preparing for Interviews (Common Digital Marketing Q&A)
Professional Resume Creation
Mock Interview Practice & Strategy

Duration

Option 1 - 3 Months - 1.5 to 2 hrs/day
Option 2 - 2 to 2.5 Months - 2.5 to 3 hrs/day
Option 2 : Bootcamp - 12–15 Days • 4–5 hrs/day • Same Syllabus & Practicals • Placement Support Starts on Day 15

Fees

Online -
₹16000 (installments)
₹14000 (1 time)
Classroom -
₹XX000 | Get Fees
Fees inclusive of GST • Limited seats per batch • Book Your Free Demo Today • International Students, please convert fees in your currency

GET BROCHURE

Training Examples

Few Examples Covered in One of Our Live Batches

BOOK FREE DEMO

(ONLINE DEMO AVAILABLE)

Tools

Google Reviews

Sasmit M

Any Institute success is determined by the right connectivity between teachers and students with QuickXpert InfoTech sets the right example. I recently completed my Online Digital Marketing Course from QuickXpert InfoTech, Thane. The knowledge I received from this institute was great. The best part of this institute was 80% practical so it helps us to be professional quickly after completing my course. Importantly, it was an amazing learning experience for me under the guidance of Aditi Desai Maâ€™am as I got well versed with all Digital Marketing tools & techniques during the sessions. The training was excellent with real time examples. Also the knowledge sharing was good & informative from Aditi Maâ€™amâ€™s point. She is enthusiastic and aware of what she is explaining. You made this course easy to understand. She is very thoughtful teacher who puts a lot of efforts into how she presents the material. Her lessons were engaging, useful, and she was very patient with everyone in class always encouraging her students to try. Her manner of teaching is great. Very clear and concise. I would highly recommend her to anyone interested in learning Digital Marketing. Thank you Aditi Maâ€™am, for guiding me throughout the course. To put in a nutshell QuickXpert InfoTech was an amazing decision. THANKYOU!! Pos
Swapnaja Chavan

I have done Digital marketing course from quick xpert. Aditi mam's manner of teaching is so wonderful and refreshing!! Sheâ€™s patient and supportive, she really knows how to motivate her students. She's is the absolute best! She made the information so easy to understand.She's is really best teacher I have ever found thank you mamðŸ’–
Priyanka Songara

I Joined Digital Marketing Course Online. The Digital Marketing Course Taken By Aditi Desai Ma'am. She Was Very Kind And Loved Her Way Of Delivering Lectures. Easy Explanation And Number Of Example Help Me Understand Better. With No Prior Knowledge Of Digital Marketing, This Course Help Me To Understand All The Basic Concepts And Enhance My Interest In Marketing Field.
Rohit Raje

Best digital marketing course in thane.l have learned new things. Got Job in Alfa Kpo Pvt Ltd Mumbai.
Kiran Soni

I had joined QuickExpert for digital marketing course. The training i have received was great all the necessary things plus which are important for the organizational level were covered while teaching under the guidance of Kunal sir, I gained every relevant knowledge. Also the HR ma'am Asmita ma'am had helped me for the interview preparation and for placement. With help of them I got selected in Klick Infrasoft LLP. Thank you for helping me throughout the course and guiding me towards the first step of my career.
Sachin Dubey

I have joined for Digital Marketing course in QuickXpert Infotech under Kunal Sir. A very special thanks to him for making Digital Marketing concepts simple and easier. He has a very friendly nature and it feels very free to ask him any doubts and queries related to the topic About QuickXpert, It is a wonderful experience learning over here.Teaching faculty is also grate with well nature ðŸ˜Š
Sairaj Kathe

I have joined QuickXpert Infotech for digital marketing course in June 2022 and I recently completed my course. I would like to thank Pavithra ma'am for her amazing way of clearing concepts so they are understable. I'm glad I will be completing my course at QuickXpert.